Tuesday, 13 September 2011 09:56

Stop the Multitasking

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Sept13FEATUREDuring a report on CNN a doctor talked about why innovation is happening at a faster rate on the battlefield then back here in the United States hospitals and doctor’s offices. He said the fact that on the battlefield the doctors and nurses have fewer distractions than the doctors and nurses here in the States.  Because of the situation they are thinking about how to improve day and night. They have a single focus. The sad truth is they don't have the distractions of family life and day to day activities outside their work.

This led me to think about multitasking and how this hurts our productivity and innovation.  We have so many things we are trying to juggle we feel we have to do everything at once.  This leads to us being less effective. Just in case you need more convincing, here is a great article I read some time ago about why multitasking is a bad and dangerous thing, How (and Why) to Stop Multitasking.

It seems to me our society views multitasking as a good thing, it’s all the rage, it’s the “in” thing. I hear managers say they need to hire people that can multitask. I hear people claim their multitasking skills are above the rest. Multitasking is like a badge of honor.  I just did a keyword search on LinkedIn and over 14,000 people had the word “multitask” in their profile and over 22,000 had “multitasking”. There is even a company name that includes “multitask.”

When it comes down to it, you don’t multitask.  You switch task.  Every time you switch, you lose focus on the original task and it takes time to get back into that original task.  Not only do you take more time, you don't do the task as well as you could. 

I see consultants that come in to work on a project are more effective.  Is it because the consultant is a better business analyst (BA) than the employee BAs? In some cases yes. In most cases I think the reason relates to the fact that the consultant is working on "a" project. They don't have to multitask anywhere near the amount of an employee of the company.  They can have a single focus on the project they are working on.  I recently spoke to a group of BAs and BA managers and some folks said they were working on 25 projects. Talk about distractions.

The view of needing multitaskers and having BAs on multiple projects will not change overnight.  So, what you can control now is your work. There are two areas I think you should try to eliminate multitasking.

  • Don't multitask when you are in a meeting.  Many of you have multiple meetings in a day and it's hard to resist thinking about the next meeting while you are in a meeting.  Give your attention to the meeting you are in.  Stay in the present. This really holds true if you are leading the meeting!   
  • Try to schedule your work and meetings around a single project each day or 4 hr chunks.  The analysis part of our work takes time.  You need to think through the information you are receiving in meetings and discussions.  You need to review your work to see where you have gaps. Giving yourself 30 minutes here and there is not ample time to do your best work. 

I think we can all agree we’d like to be more productive and more innovative.  Try stopping the “multitasking” and see how you start to improve.

Don't forget to leave your comments below.

Read 3015 times Last modified on Monday, 02 April 2012 16:28
Kupe Kupersmith

Kupe Kupersmith, President, B2T Training, possesses over 14 years of experience in the business analysis profession. He has served as the lead Business Analyst and Project Manager on projects in the utility, television and sports management and marketing industries. Kupe is a Certified Business Analysis Professional (CBAP) through the IIBA. Kupe is a trained improvisational actor and performed for years in clubs around Atlanta.  He is a big believer that we can work and learn while having fun. Kupe is a connector and has a goal in life to meet everyone!

Comments  

 
0 # Robbie Knapik 2011-09-13 06:54
Amen! I turned off email notifications ages ago. Recently turned of all but my appointment reminders on my iPhone. My boss mentioned earlier today that she heard of a small architecture firm that has a block of time each day that is 'cell-phone free' so people can focus on the creative part of their jobs. I like the part about carving out blocks of time. I need to get better at it myself. Thanks!
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0 # Abe 2011-09-13 07:54
That's a great article! I was listening to a TED Talks Podcast a few years ago relating working in an office environment, and working at home. The presenter was comparing our working habits to sleeping. For good quality sleep, you need REM, and this involves time. But with certain noises, and distractions, you will never reach that state. So in essence, the same thing goes with work, without attributing and focusing specific chunks of time to your work, you wont get quality work.
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0 # Kent McDonald 2011-09-13 11:23
Come on Kupe, I don't know why you are suggesting that we multi task too much ... oops hold on, I have a phone call. Sorry, as I was saying I don't think we multi task too much these days... what, ha ha... oh, sorry a hilarious tweet just came in from Chris Matts. What was I saying... oh yeah... I find I keep really busy when I am working on 19 projects... what, huh? Yes. 42. Sorry about that, my boss just asked me a question in the staff meeting. Now where was I? Oh snap... I guess perhaps I should shut down the email, the Twitter, the Facebook, and the phone and schedule some serious focus time every day.
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0 # Kupe 2011-09-13 12:44
@Kent I was waiting for that!
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0 # Christine Louise Hohlbaum 2011-09-13 19:31
Finally someone in the business world who takes a stand for unitasking! I think when receziters say they are looking for good multitaskers, they mean someone who is willing to takr on more work for tge same (or less) pay. We are reaching a tipping point in which our collective urgency and 'more is more' mentality are no longer sustainable. Believe me when I say there is power in slow! Thanks, Kupe! @powerofslow
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0 # Angie Abbott 2011-09-13 23:22
Thanks Kupe! What makes the really good BA stand out is not so much that they can "multitask"; it is they can recover their focus more quickly when switching from task to task or project to project. I really like the suggestion to try to allocate chunks of time to each project.
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0 # Chris 2011-09-13 23:27
You're on the money with this post. I've also addressed this issue in the past, but have extended it slightly to consider the types of tasks that you can multi-task on. The article is here http://timetosavetime.com/?p=194 . I'd be interested in anyone's thoughts...
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0 # Dr. Rae 2011-09-14 02:24
So glad to be on the same page with you Kupe, welcome to my world...
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0 # Steve Iverson 2011-09-14 04:23
Multitasking is not evil in and of itself. How well you handle it is the issue. Some people confuse being a scatterbrain with multitasking. I could not survive and would not be successful if I could not multitask. But you need to know when to step away from it and manage it properly, just like anything else you do. Steve
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0 # Gagan R 2011-09-19 23:52
I think multitasking is impossible to acheive as brain can think or do one thing in a fraction of a second. The game is to be in the moment, being there in what ever you do. If you are in a meeting be in the meeting, if you are talking to someone than talk to them primarily (by giving as much as focus) and drop/suspend other thoughts. These skills need some practice, so start focussing more and more at task at hand.
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0 # Kupe 2011-09-20 01:31
@Gagan R - That's what I am talking about. At B2T Training we have a course, Improving Communication Through Improvisation. One of the key elements of improv and covered in the course is being in the moment. @ Steve - I agree to some extent and there may be times when you have to be really good at switching from one task to another. But trying to do two things at once is risky. Try typing an email to someone and have a conversation. One of the two tasks suffers.
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0 # Seth 2011-09-20 10:25
One of my pet peeves is meeting multi-taskers. I'm totally with @Kupe and @Gagan R. on being focused on task at hand.
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0 # David Smith 2011-09-20 21:30
Great article Kupe. I tend to fall into the first trap. I spend a large proportion of the day on conference calls and attempt to write e-mails and review documents etc. at the same time. Whilst this may seem more productive, I am probably only 60% effective on each task, so the quality of what I am doing suffers as a result. I need to resist the temptation to multi-task and focus on quality.
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