Tuesday, 02 February 2010 10:31

What is the Future for Senior Business Analysts?

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futureforsenior2Now that you are recognized as a senior business analyst, what can you look forward to in your professional future?

BAs who have ten or more years of experience often feel "topped out" in their career path because most companies assume that senior BAs will develop into something else, such as a project manager or product manager. If a business analyst wants to extend herself beyond a single business function or provide more consultative guidance to her business unit, she typically has to change roles and embark on a different career path. Once a BA's head has hit the company's career path ceiling, there is often no place to go but to another company for advancement. Even so, most companies do not have a growth path for a business analyst who is already senior.

In this article, we will look at options for our professional future and talk about ways to extend ourselves professionally.

Where BAs Come From

Many of us came to have the business analyst title through roles such as

  • Power User
  • Developer (or "Programmer", or "Systems Analyst" to use the old-fashioned terms)
  • Quality Assurance Analyst
  • Database Administrator
  • Technical Support, Customer Support specialist
  • Infrastructure (IT) specialist

Managers recognized that in addition to our remarkable analytical skills we had special qualities, such as our ability to ask questions about the big picture, or our ability to be the communications bridge between a customer and the technical team, or be the communications "hub" for the entire technical team. We found ourselves playing the role of the business (systems) analyst whether or not we had the title.

Currently the typical growth path for a senior BA is to become a

  • Project Manager
  • Product Manager
  • Account Manager (internal customers)

In some companies, a senior BA can add the following titles to their list of possibilities:

  • Architect
  • Business Process Analyst

In my humble opinion, one of the best things a BA can do for him/herself is to get savvy about process analysis. If your current position keeps you focused on the details, consider coming up for some air, learn to analyze the processes that are generating the details and the predictable system failures that you are drowning in. Maybe the root of the problem is not in the data itself but in the processes around the data.

Maybe you are already spending a lot of time with the system architects in IT, and the business architects on the business side of your company. Architecture is the art and science of designing structures whether they are physical or logical. With all of your experience, you may be at a point in your career where you're ready to focus on design.

Jonathan Kupersmith's blog article, "What?! You Don't Want to Be a Project Manager" summed up the BA to PM transition controversy quite nicely. Product manager and account manager both have the word "manager" in the title; some people assume that becoming a manager of some sort is the only way to show that you have achieved success. Let's say that you are an iconoclast, not driven by what other people think or the strictures of your country's norms - you don't want to be a manager, you want to be recognized as a senior business analyst and you want career growth. Is that so much to ask?

What Does it Mean to be Senior?

Being senior is more than just "years on the job". Being a senior BA implies:

  • Mastery of core business analysis competencies and corresponding skills
  • Both breadth and depth of knowledge and experience
  • Knowledge of business processes
  • Leadership

The IIBA identifies these categories of core competencies, called underlying competencies in the BA Body of Knowledge (BABoK):

  • Analytical Thinking and Problem Solving
  • Behavioral Characteristics
  • Business Knowledge
  • Communication Skills
  • Interaction Skills
  • Software Applications

These competencies have nothing to do with domain knowledge; these are the competencies a BA brings to every job assignment. The skills that correspond to these competencies are:

  • Facilitation
  • Requirements Elicitation
  • Modeling
  • Negotiation
  • [Process] Change Leadership
  • Requirements Planning & management
  • Stakeholder Management
  • Verbal Communications and Presence
  • Written Communications and Documentation
  • Technology Understanding and Application

As a senior BA, you may or may not have equal levels of mastery of these skills. The three aspects of being a leader as BA that I want to call out are, being an agent of change, being a speaker of truth, and being a role model. These three aspects are key for senior BAs to set their sights on what the BA Body of Knowledge calls "Enterprise Analysis".

Being acknowledged as the "go to" person in your group can feel great because you can share your experience and knowledge with others. Being senior can also bring on an empty feeling. Most BAs need new challenges; we need to keep learning; we can't survive on the same old problems. No one wants to live with an old leaky faucet; not only does the dripping sound drive us crazy at night but knowing that water is being wasted without taking action is morally wrong. We BAs need to find satisfying ways to apply our brain power.

Kathleen Hass has written a wonderful book, From Analyst to Leader - Elevating the Role of the Business Analyst. I recommend this book both to business analysts and managers of business analysts because Ms. Haas and her contributors have accomplished an impossible task, they have articulated in just 120 pages what leadership means for a BA in the two overall contexts that a BA may work in: a project, and a business solution life cycle. Moreover, there is a chapter on establishing a Business Analysis Center of Excellence.

Next Steps

As a senior BA who is feeling that the ceiling is coming closer and closer to the top of your head, how do you extend your knowledge and experience range? Think about this in terms of how big a step you want to take, a small step, a mid-sized leap, or a big leap.

  • Small step

Stay within your general domain (or business process) but add a new, closely-related sub-domain (or business process) to complement your existing specialty area.

  • Mid-sized leap

Extend your activities into a new domain within your current business unit, so that you can take advantage of the trust-based relationships you have with senior and executive managers.

  • Big Leap

Extend your activities into an unrelated domain where you will have to build new relationships with managers and single contributors. This kind of leap is not for the faint of heart.

Let's look at an example.


A small step would be working in Finance where you are a Senior BA in sub-domain F1.2, and taking on activities or responsibilities for closely-related sub-domain F1.1.

A mid-sized leap would be working in Finance where you are a Senior BA in sub-domain F1.1 and taking on activities or responsibilities in related sub-domain F3.1.

A big leap would be working in Finance and taking on activities where you must learn about the IT infrastructure that supports the business applications used in Finance.

Here's what you need to think about as you decide how much you want to start extending yourself:

  • What is your risk tolerance?
  • Do you trust your command of the core competencies?
  • How fast do you absorb new information?
  • How fast do you build allies?
  • How badly do you want to influence improvement?

As a senior BA, you are a subject matter expert. Do you remember what it feels like to "not know"? What is your tolerance for "not knowing"? What is your tolerance for not having allies? Will your ego allow you play the "I'm new, please forgive me if I don't know how this works and I have to ask a lot of questions" card. If you dive in and the waters are too deep, will it be okay for you to take a step back? The more comfortable you are with "not knowing", learning new information fast, building new allies quickly, the bigger the leap you can take.

When you have answered these questions for yourself, determine how to frame your request to expand your activities in a manner that shows your manager that you are thinking about the benefit to the company, not just your career path. As a senior BA you are probably quite well aware of where there are needs in your company.

Enterprise Analysis

Defining a business need and making the business case for finding a solution to meet that need is heart of the BA BoK knowledge area called Enterprise Analysis. The tasks involved in this knowledge area are defining the business need, assessing the capability gap, determining a solution (high-level) approach, defining the solution scope (high-level), and defining the business case. The IIBA identifies the following skills for this knowledge area:

  • Benchmarking
  • Brainstorming
  • Business Rules Analysis
  • Decision Analysis
  • Document Analysis
  • Estimation
  • Feasibility Analysis
  • Focus Groups
  • Functional Decomposition
  • Interface Analysis
  • Metrics and KPI
  • Problem or Vision Statement
  • Risk Analysis
  • Root Cause Analysis
  • Scope Modeling
  • Strengths, Weaknesses, Opportunities, Threats (SWOT) Analysis
  • User Stories
  • Vendor Assessment

I would add "writing a business case" to the list of skills as a business case is a well-understood documentation artifact that has a commonly understood structure and content. Typically, senior BAs have competence in some but not all of these skills. Senior BAs take note - when you are thinking about where you want to expand your knowledge and experience, think about the skill development you will need. Just like changing the batteries in the smoke detector in your home when we switch to daylight savings time, the beginning of the year is a good time to update your professional development plan - what do you want to accomplish this year? Your manager may not be able to respond immediately to your request with a new assignment, but your manager may be able to approve training for you in anticipation of helping you take on a bigger challenge.


We started with the question, "What is the Future for Senior Business Analysts?" We made the assumption that you don't want to be a manager, and you are perfectly happy being included in architectural discussions but you like being a business analyst. There are two issues here, the first is your skill set, the second is your title. With respect to your skill set, think about adding or improving the Enterprise Analysis skills listed above. Also think about adding process analysis and process engineering to your tool kit.

The thornier topic is your title because job titles are defined by your company's Human Resources group. Enlist your manager's help - ask to see the job descriptions for business analyst positions for all grades. If you are truly "topped out" in your grade level, ask If there is job structure for another role that could be used to create a career growth path for senior BAs. For example, what is the highest position that a single contributor in the engineering organization can achieve? Could that model apply to the business analysts? It may take some time and considerable energy from your manager to help HR understand the need to create "head room" for a job family that was not envisioned to support senior contributors. We senior BAs need to influence this change both for ourselves and for the BAs who are going to be turbo-charged in their development, thanks to existence of the BA BoK. The next ten years will do more than set precedent; the next ten years will establish a standard practice of cultivating talented, battle-hardened and business-savvy BAs to share their knowledge and experience with the entire enterprise.

Don't wait for the business analyst job structure to catch up. Get out there and be the role model for what you believe a senior BA can do. Take it one step or one leap at a time.

Don't forget to leave your comments below

Cecilie Hoffman is a Senior Principal IT Business Analyst with the Business Analysis Center of Excellence, Symantec Corporation. Cecilie's professional passion is to educate technical and business teams about the role of the business analyst, and to empower the business analysts themselves with tools, methods, strategies and confidence. Cecilie is a founding member of the Silicon Valley chapter of the IIBA. She writes a blog on her personal passion, motorcycle riding, at http://www.balsamfir.com. Cecilie_Hoffman@Symantec.com.

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+9 # Ron Segal 2010-02-02 05:09
This is an excellent article Cecilie, with much useful advice and ideas for progressing. Another practical route that I'd like to recommend is to setup as an independent consultant. There are many advantages to this, including plenty of variety and challenge, less concern with politics and 'rank' within a company, greater freedom and autonomy. Work can be obtained via several channels, direct marketing to clients, working as an associate with consulting firms, and via contract recruitment companies. 'Seniority' of assignments is typically related to 'rate' (hourly or daily), and you soon get a feel for this. Higher income is traded off against greater risk of periods without work, which of course is a risk for everybody these days irrespective of their contract type.
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+2 # Paul Mulvey 2010-02-02 06:59
You are right when you state that a common path for promotion for a senior BA is to rise into Project Management. I'm at the point where I am expected to perform some project management as well as some business analysis. One of the paths that appeal to me is the business process analysis. I am used to dealing with silos in the organization, and many of the business problems that I deal with require analysis of the true business problem. That usually leads me down the path of the complete cross-silo process, and that has the allure and interest for me. You are also correct in that we really do need to be involved in learning how the next thing works - once we figure it out, we tend to want to explore the next "thing." @rons egal - yes, the independent consultant route is an advantageous route. It provides a generous portion of new projects and experiences, and you get to use your BA talents to solve multiple problems in different domains.
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+2 # Bina Mehta 2010-02-02 08:34
Great article, Cecilie. Very insightful. I think Enterprise analysis is very crucial to any organization -- It can help build some of the OPA (Organizational Process Assets, as termed by BABOK) and these will have lasting value for many projects and initiatives. You have mentioned about a book by Kathleen Haas -- There is another book by her - Business Analyst as a Strategist. She talks about role of BA in Strategic Planning, Enterprise Analysis, Portfolio management. I have not finished reading this book, but seems very good so far.
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+7 # Rob Crooke 2010-02-02 10:50
I really don't understand why you would think that Project Management is considered an upwards career progression for a BA. I would consider the depth and breadth of BA work to be far more than the management of a project - after all, a lot of BA work happens BEFORE something even becomes a project, then continues through the project and out into post implementation review.
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+6 # Gary.Wollman 2013-04-09 15:16
Unfortunately, most companies pay their project managers more than their business analysts. Pay is the main measure of stature in most organizations, followed by job title.
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+1 # Alison Jallow 2014-02-25 14:30
I agree with Rob, but I've seen Gary's point too - I think the issue arises mainly as Business Managers can take a Project Manager title - but devolve the role, tasks and responsibilitie s onto a BA or they expect a BA to run a project and engage only with key decision points or exceptions - the BA role is seen to be there to support them and so lessor. Where a PM role is given a lower rank it is often really a delivery manager role. Business managers can feel threatened by BA work and seek reassurance in titles and rank.
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0 # Graeme Cartwright 2010-02-02 14:27
Yet again an article from Cecile which makes me wonder if she is looking over my shoulder. Well done. I have also nudged the ceiling and found that a move to a solutions architect role is keeping me entertained. In our world this entails strategic direction and cross channel projects. To me it is a more logical growth path than into PM. In this new role the greater picture needs to be understood but the skillset required remains pretty much the same.
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+2 # Vinu Shankar 2010-02-02 16:01
Excellent article Cecile. Good tips for experienced Business Analysts. Thanks for sharing!
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+1 # Lisa 2010-02-02 23:56
Cecilie, this is a very insightful article and quite timely for me personally. Thank you for succinctly outlining options for a Senior BA and postioning this article in a way that allows Sr. BA's to partner with their Managers.
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+2 # Barb Loma 2010-02-02 23:58
Good Article. I agree with Rob Crooke that PM is not a natural or upward progression for a BA. I have been a PM. The BA role has alot more content, dept and breadth which is I why I am a BA again.
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+2 # Cecilie Hoffman 2010-02-03 03:56
@Graeme_c: Yes, please do take the next step toward architecture, then tell us the path you took to get there! Go, man, Go! @RobCrooke : People who don't understand the roles of BA and PM with all the best (but uninformed) intentions push BAs to "move forward" to the PM role. I think it is important for BAs to understand and appreciate what the PM role is, and one way to understand is to experience first hand. I'm glad I was a PM for several years, and, that's how I know I'm not suited to the role. I consider the PM to be a peer role to the BA. There is an old chestnut that a project can succeed when it has a senior PM and a junior BA, or a senior BA and a junior PM, or when both are senior, and one way to torpedo a project from the get go is to assign two juniors to the BA and PM role. @ronsega l: In my early profession life I worked in a consulting capacity for several companies. I had my own business for about a year as a consulting BA. Running a business is a real eye-opening experience. I was unprepared for the pipeline challenge (finding the next client and having a contract in place just about the time that the current gig was winding down). I was too dumb to outsource the payroll, I was ignorant of how to manage HR issues - all typical obstacles on the learning curve of a first time business owner. In 2004 after the dot com bust, after swearing in the 1980's that I would never work for a large company again, I returned to corporate life with a better appreciation of the "benefits" of being an employee. So, I agree that "going out on your own" is always an option - and I'm glad I went out on my own in 2000. I wouldn't do that now. In this current economic climate my mantra is, "I'm grateful to have a job." I see more and more job postings for BAs on Monster and Dice so the economy is turning around. It might be better for a BA to join a consulting company first, get a taste of what being a consultant is like, decide if you like it, then jump.
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0 # Rob Crooke 2010-02-03 09:30
Totally agree with you Cecilie. Knowledge of Project Management is very useful for anyone who works on a project i.e. developers, BAs, architects etc. It helps manage the expectations of the team in the delivery of a solution. As a senior BA I see my career progression to be the work that occurs beyond the scope of BABoK (once the elements of BABoK have been mastered of course). Enterprise Architecture (the business component), business strategy etc. Basically the further I can get away from the technology layer the better!
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+1 # geeta 2010-02-03 21:04
This article is excellent & useful guide for Sernior BA's
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0 # Ramkumar 2010-02-15 14:10
Great article Cecilie. Got an insight on the various options available for a BA. I may be naive in asking this question on the future of BA's as a Consultant in a IT/Functional consulting firm? I could see, career as independent consultant being discussed but not this one. Is consulting not a good career switch for a person who has gained experience in understanding various business processes across industries and helping them get implemented in a complex IT system?
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0 # Cecilie Hoffman 2010-02-16 08:50
@Ramkumar - if I am understanding you correctly, you are asking about becoming an internal resource for a consulting firm specializing in IT or some other functional area as a possible career path for a senior BA. If you can find a company that will position you on an account team as the Business Analysis process subject matter expert, wouldn't that be a fine acknowledgment of your skills and experience? Heavens, yes!
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0 # Ken Livingston 2010-11-13 09:25
Sorry to come so late into this discussion, but it seems clear that we're after a more strategic role. Consulting, whether it's freelance or working for an established consultancy, is a great way to fast forward us to that level, and it formally widens the scope to the cross-silo work we've probably already done under the radar. We don't have an established, traditional path to senior management because we're a fairly young profession - business people have only really started to understand what we do and where we fit in over the last five or so years. I don't think it's clear yet that generally, we need a pretty good strategic view simply to do our jobs well, and that we can add some serious, practical horsepower to more strategic level, or at least cross-functiona l work. Give it time, though - unfortunately we're the vanguard. I second the comments about 'progression' through project management - I love being a BA, and really don't enjoy project management, so that's not an option for me even if it was a valid option.
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0 # coco 2011-03-08 16:08
Working as a Business Analyst with the title of Sr System Analyst especially in a Management Consulting firm don't seems to have any choice but to grow to the next level - Manager and the expected performance for a Manager is to be a Project Manager to manage project.
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0 # Varun Rastogi 2011-07-14 22:51
Excellent Article thanx for sharing
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0 # Keviv 2013-04-10 03:07
Excellent article Cecilie !! This is the need of the hour for the senior BA's who are thinking about 'Whats Next...?'. Currently BA's are struck in their current organization due to their limited opportunity since they are not into Proj Management and dont want to sometimes.. Enterprise analysis is a must to master !!
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0 # SaY 2013-04-28 20:56
I am currently working as a Senior BA thinking about next steps and you described me down to a T. Excellent insightful article and very timely! Thank you.
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+3 # LisaAnn 2013-06-24 15:18
This is the most succinct and information dense article I have seen on the Senior BA and their career path potential. Excellent.
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0 # Sathvik 2013-09-25 02:55
in my comapany the bussiness analyst spot is for 3 years agreement in musigma. i want to know what are the future scopes for me. can i get get job once my tenure in musigma is completed?
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0 # Vinod 2013-09-25 04:13
Great article Cecilie!!!
Glad to see a lot of path ways being discussed as a career option. But can somebody share their thoughts on whether a BA can move to the business side and see that as a growth space?
Appreciate any thoughts on this. Thanks!
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-1 # Pragnesh Bhate 2013-11-20 14:59
Excellent article Cecilie!

I am at a point where i was seeking some advice on road ahead and think the article is a good read... The career path of a Business Analyst is very gloomy and lot of companies do not have a structured growth patterns for BA's and this can lead to frustration... Having said that, this article provides great insights into possible career paths that can be chosen by a Business Analyst to meet their career requirements...
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0 # Sarah 2014-05-19 20:17
Cecilie, I'm so glad I came across this article - it has really clarified my thinking. Having been a senior BA/team leader/manager for many years I have had a break from the industry and am now back working for a small consultancy doing a variety of roles, which I really love! I am in the process of "rebranding" myself as I no longer want to be constrained by the BA label but would rather be seen as a business consultant. So I am excited to discover that there's a proper name for the work I'm doing now. This article has really helped me refine my thoughts about what I want to be doing and how to explain it to prospective clients. Thanks so much!
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0 # hans 2014-08-13 10:36
I want to be an IT auditor, will it be suited to start my career as a business process analyst?
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0 # Ashok 2015-09-08 15:08
Excellent article. I am a SAP Technical consultant having worked for more than 13 years doing programming. I know the business processes of the domain i have been working. I have been offered the job of a business analyst. Please let me know if the change would be good for me as I am not sure if I am moving to the correct career path.
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0 # 0321 2016-01-26 08:55
Excellent article. I am a SAP Technical consultant having worked for more than 13 years doing programming. I know the business processes of the domain i have been working. I have been offered the job of a business analyst. Please let me know if the change would be good for me as I am not sure if I am moving to the correct career path.
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0 # 0321 2016-01-26 08:57
Excellent article. I am a SAP Technical consultant having worked for more than 13 years doing programming. I know the business processes of the domain i have been working. I have been offered the job of a business analyst. Please let me know if the change would be good for me as I am not sure if I am moving to the correct career path. vegan
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0 # Mike 2017-02-25 20:44
Steer clear, my friend! You're going backwards!
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