Cathy Brunsting is a Senior Business Analyst at custom software development firm Geneca. She has over twenty-five years experience in all aspects of business analysis, systems development and project management, from project inception to customer acceptance. Cathy is skilled in the analysis of business problems, as well as the design, implementation, testing, and on-going support of technical solutions. Her areas of expertise include Insurance, Interactive Solutions, e-Business Solutions, Financial Systems, Gaming and Lottery Systems, Telecommunications (Operator Console, Voice Recognition, and Call Processing), Order Entry/Subscription Services, and Database Design. Ms. Brunsting was also the founding President of the Chicagoland chapter of the International Institute of Business Analysis™ (IIBA).