Tag: Leadership

Best of BATimes: How to Facilitate Successful Process Mapping Sessions

Written by Chelsea Gaillard on August 23, 2023. Posted in Articles.

Process mapping is often the first step in business process improvement. It is a necessary activity that provides a baseline from which improvements can be measured and is the key to identifying and localizing opportunities for improvement. Therefore, it is important that facilitators capture the right information to help steer process improvement initiatives in the right direction.

To have successful mapping sessions, facilitators must possess the ability to lead (steer the direction of meetings), manage people (deal with conflicts and diversions), and persuade participants to open up and share the knowledge they possess.

This can be challenging when dealing with large groups and complicated processes. To help to ensure that you have a successful process mapping session, follow the guidelines outlined below.

Be Aware of Scope Creep

Off-topic or side conversations can lead to the kind of scope creep that takes time away from the original goals set for the meeting. It can also lead to the capture of irrelevant data. It is easy to get off topic in any meeting. When conducting process mapping sessions, additional challenges exist.

Mapping sessions are designed to bring SMEs and various groups together to document how tasks are performed. However, these sessions often serve as a learning experience revealing for the first time details about a process and its challenges. Because each participant may have a different level of understanding about the process, this can contribute to extended discussions about issues. These discussions can be enlightening and sometimes necessary, but can also get the meeting off-topic. For example, let’s say group A is using a manual process to calculate input for a step and it is revealed that group B is utilizing a tool that could be implemented by group A. This tool could eliminate the need for the manual process. This, of course, sparks an interest for group A and leads to a discussion about the tool rather than the overall purpose for the meeting. These types of side or off-topic conversations often happen as process issues are revealed. The facilitator must have the ability to put a time limit on these discussions and be able to determine the difference between relevant and irrelevant conversation to protect the goals of the meeting. Remember, process mapping sessions are not for solving problems – they are for the purpose of identifying and documenting potential problems.

Mapping sessions can also get off topic by the compulsion of participants to document processes as they “should be” and not how they exist in its current state. Mapping sessions typically begin by documenting the “As Is” or “Current State” process to identify opportunities for improvement and then end in the design of the “To Be” or “Future State” process after teams solve problems. Although it is a great sign when participants recognize during meetings better ways to do things, it is counterproductive to prematurely document the “Future State” before establishing a baseline for the improvement effort. It is the job of the facilitator to identify when this shift occurs and get back on course.

Capture the Right Amount of Information

As a facilitator you must be able to determine the right level of information to capture. Whether you are capturing too much or too little information – both extremes can be a waste of time and not address the overall purpose of the project.

Process mapping standards identify Level 0 or the steps identified in a SIPOC as the starting point for most mapping efforts. SIPOCs (Supplier, Input, Process, Outputs, Customers) are used to identify roles, inputs and outputs and high-level steps of a process. (To learn more about SIPOCs see the article “The Four Agreements You Need to Have a Successful Process Mapping Session”)

It is best to start with a high-level map (Level 0) and identify what topics need to be fleshed out from there. Additional levels can be mapped accordingly (see Figure 1). The various levels can be described as follows:

Level 0 – high-level core steps of a process listed in six steps or less.
Level 1 – drills down from the core steps and describes the steps involved in a process at the next level.
Level 2 – describes the step-by-step details of a process.

You may need to drill-down further to uncover bottlenecks and inefficiencies of a process, but it is important to get input from SMEs about relevancy of the data being captured and regularly compare project goals against your process mapping efforts to help make sure that you are steering the meetings in the right direction.

Figure 1 – Levels of Process Maps

Make Sure the Right People Are In the Room and/or Available For Participation

There is nothing like being in the middle of a successful mapping session that suddenly stalls because no one in the room knows exactly what happens in the next step! If this situation occurs, you simply do not have all the right people in the room. The SIPOC reveals your suppliers and customers or those representative groups that should be in the meeting. However, sometimes the right individuals are not chosen to participate. Instead, managers and/or process owners are chosen to represent departments when actual processors should be in the room or available for contact during the meetings. Often sponsors are reluctant to release critical resources from core work, but it is well worth it to lobby with sponsors to provide the proper representation for the mapping session to capture information correctly.

Proactively Address Conflict

Business professionals who attend meetings regularly have first-hand knowledge of how unproductive meetings can be when attendees are disruptive. Conflict that exists between individuals, departments and/or organizations can make its way into your process mapping session and prevent you from capturing critical details of a process or impede progress.

It’s important to uncover potential problems that may arise during a mapping session and proactively respond prior to the meeting. How can you prepare for these types of challenges before the meeting? Implement tools from change management principles and conduct a simple/modified risk or change readiness assessment prior to the session. Knowing beforehand the challenges groups face with their processes and/or between groups will help you prepare a response and manage behaviors in the meetings.

Here are five important things you should know prior to a meeting. Ask these questions of each sponsor and/or process owner:

Do you support this initiative?
What concerns, if any exist about this effort?
Do your SMEs have the time and energy to participate in this effort?
Are SMEs motivated to participate in the mapping activities?
Do you have good relationships/rapport with external groups that will enable your team to work efficiently during the mapping sessions?

If conflict exists, it is best to deal with it openly and honestly. Start with the sponsors. Reiterate the overall project goals, restate the purpose and stay passionately neutral during the process. Taking a side will cause other sides to shut down and you will lose engagement immediately preventing the accurate capture of data. Transparency about the process and having courage to address problems will allow facilitators to meet the goals of the mapping session.

Structure Meetings to Have the Least Impact on SMEs and Groups

Process mapping sessions that are lengthy and continuous can lead to waning support. There are a few ways to construct meetings to keep participants engaged. Facilitators can hold “Cross-functional Meetings” or “Functional Meetings”. Each type has its pros and cons, but each can address issues surrounding participant engagement.

Cross-functional Meetings – this type of meeting gathers all teams from across functions to participate in the same full or half day workshops to map out processes.
Functional Meetings – allows functional groups to gather independently to map processes related to the functions they perform. If there are six groups involved in a process, six separate meetings will be held to capture the processes of each function. The individual functional maps are consolidated to create one overall map of the process and then presented at a review meeting where all SMEs and groups will gather to review and approve the final process map.

See Figure 2 for the pros and cons of each meeting type.

In summary, strong facilitation is the key to holding successful process mapping sessions. But the real measure of success is how effectively the data captured is utilized in the overall process improvement initiative. If the identification of problems using process maps leads to lasting change that reduces costs and increases profits – you held a successful mapping session. And in that case, congratulations!

Published: 2015/07/15

Impact of Artificial Intelligence on Business Analysts and BA Jobs

Written by Ananya Pani on May 25, 2023. Posted in Articles.

Artificial Intelligence is no longer a buzzword, and it has been making waves in the tech industry. We are experiencing AI in our day-to-day life in the form of chatbots, Voice assistants in serving customers’ requests, forecasting market trends, detecting possible future ailments, and much more. In recent years, businesses have begun adopting AI to improve their operations and gain a competitive edge. But what does this mean for business analysts and BA jobs? With the rise of AI, will Business Analysts become obsolete, or will it create new opportunities? Let’s dive into how artificial intelligence affects business analysis and explore what the future holds for those in this field.

If you are a business analyst, you need to be skilled to leverage these technologies as an added advantage to your capabilities to deliver continued value to your organization.

So, are you geared to make the most of it or see it as a threat, or are apprehensive of losing your job to AI?

AI is your new superpower

As a business analyst, you have access to a wealth of data to help you make better decisions for your company. But what if you could tap into the power of artificial intelligence (AI) to supercharge your decision-making process?

With AI-powered business analytics tools, you can get insights that would otherwise be hidden in your data. For example, you can use predictive analytics to identify trends and patterns in your data and then use those insights to make better decisions about where to invest your resources.

AI can also help you automate repetitive tasks so that you can focus on more strategic work. For example, you can use natural language processing (NLP) to automatically generate reports from unstructured data sources like social media or customer feedback surveys. Using these opportunities helps us converse with customers about new possibilities.

In short, AI is your superpower when it comes to making better decisions for your business. So why not put AI to work for you?

Use AI to have more control over your time and use it more efficiently –

Let AI do all your routine, monotonous/repetitive jobs that free up more time and energy for Business Analysts.

Artificial Intelligence (AI) is increasingly being used to automate low-level tasks, freeing time and energy for Business Analysts. This allows Business Analysts to focus on more strategic tasks, such as identifying new opportunities, analyzing data, and improving processes. As AI continues to evolve, it is expected that even more mundane tasks will be automated, further freeing up time for Business Analysts to add value to their organizations. Let the easy and monotonous tasks be taken up by AI, leaving the complex and the more challenging tasks to humans. Having said that, it requires us to grow and sharpen our skills.

BAs add significant value to the organization with their cognitive abilities

BAs add significant value to the organization in many ways that AI can’t take up.

They:

Perform a pivotal role in bridging the gap between business and IT.
Help/collaborate with stakeholders in prioritizing the requirements, helping them refine the requirements, and eliciting them using various techniques.
Influence/assist stakeholders in moving towards the unified project goal by communicating effectively.
They understand the business domain and processes and translate them into technical requirements.
They often apply out of the box solution approaches to solve business problems where a straightforward solution may not be available.

All these skills are essential for the success of any project or organization but cannot be replaced by AI.

Here is a detailed analysis of skills/tasks that currently are not possible to be taken up by AI.

Problem-solving

BAs help in Problem-solving – For impediments faced in the process or by the team:

Artificial intelligence has altered the role of business analysts and BA jobs. In the past, BAs were responsible for gathering requirements and documenting them. However, with the advent of AI, business analysts now need to be able to solve problems that may arise during the process or by the team.

This is where AI can be beneficial. With its ability to identify patterns and correlations, AI can help business analysts understand why specific problems are occurring and how they can be solved. Additionally, AI can also help BAs predict future problems that may arise and recommend solutions accordingly. As a result, BAs are now able to provide more value to their organizations by helping to solve complex problems.

Out of box thinking

Organizations are under constant pressure to do more with less. As a result, they need their employees to be creative and come up with innovative solutions to problems. This is where out-of-the-box thinking comes in.

Business analysts are in a unique position to help with this. They are trained to think critically and creatively, and they have the analytical skills to back up their ideas. BAs can help organizations see problems from different perspectives and come up with new solutions that they may not have considered before.

AI is only going to increase the demand for out-of-the-box thinking. As AI capabilities continue to grow, businesses will need employees who can think outside the box to keep up. BAs who can provide this critical thinking will be in high demand.

Critical decision making

BAs help in coming up with the best possible solution from the various alternatives.

BAs help organizations to make sense of all the data they collect and to use it to make better decisions. With the help of artificial intelligence (AI), BAs can now do even more to improve decision-making. AI can help BAs to identify patterns and correlations that they might not be able to see with their human eyes. AI can also help to automate some of the tedious tasks that BAs have to do, such as gathering data from multiple sources. This frees up the BA’s time so that they can focus on more strategic tasks.

AI is also helping BAs to come up with better solutions from the various alternatives available. With AI, BAs can test out different scenarios and see which one is most likely to succeed. This helps organizations to make better decisions and to avoid costly mistakes.

Overall, AI is having a positive impact on the job of the BA. With AI, BAs are able to do their jobs more effectively and efficiently.

Stakeholder collaboration –

BAs play a critical role in validating and prioritizing needs.

In any business, it is essential to have a good understanding of what your stakeholders want and need from you. This can be difficult to do without the help of a business analyst. Business analysts are experts in stakeholder collaboration. They can help you validate and prioritize the needs of your stakeholders. This is important because it ensures that you are meeting the needs of your stakeholders and that your business is able to run smoothly.

Bridging the gap between tech and users

As the adoption of artificial intelligence (AI) continues to grow in businesses around the world, the role of the business analyst (BA) is evolving. BAs are uniquely positioned to help bridge the gap between technical teams and users, and workshops are one way they can do this.

Workshops help BAs understand the needs of users and translate them into requirements for technical teams. They also help technical teams understand the capabilities of AI and how it can be used to solve business problems. By facilitating communication between these two groups, BAs can ensure that AI is deployed effectively and efficiently.

What’s more, as AI becomes more complex, the need for BAs who can navigate its increasingly murky waters will only grow. With their deep understanding of both business and technology, BAs are essential partners in helping organizations realize the full potential of AI.

Data analysis –

Deriving intelligent insights from the data to facilitate business decisions.

A Business Analyst (BA) is responsible for analyzing an organization or business domain and documenting its business or processes or systems, assessing the business model or its integration with technology. They also help in data analysis and derive intelligent insights from the data to facilitate business decisions. Data analysts use statistical techniques to examine data and draw conclusions from it. They help businesses to make better decisions by taking into account a wide range of factors, including cost, time, resources, risk, and objectives. The role of a BA has become even more critical in recent years as organizations strive to become more data-driven in their decision-making.

With the advent of artificial intelligence (AI), there is ample opportunity for BAs to leverage AI technologies to improve their efficiency and effectiveness in data analysis. AI can help BAs to automate repetitive tasks such as data collection and cleansing so that they can focus on more strategic tasks such as identifying trends and patterns in data. AI-powered tools can also help BAs to make better recommendations by providing them with real-time insights based on large volumes of data.

In order to take advantage of these opportunities, BAs need to upskill themselves in AI technologies. There are many online courses and resources available that can help BAs get started with learning about AI.

Ethical and responsible use of confidential customer information

As business analysts, we are constantly working with confidential customer information. It is our responsibility to use this information ethically and responsibly.

Here are some ways that we can do this:

Be transparent about how we will use the customer information.
Get explicit consent from the customer before using their data.
Keep the customer information secure and protect it from unauthorized access.
Only use the customer information for the purpose it was collected for.
Dispose of the customer information securely when we no longer need it.By following these guidelines, we can ensure that we are using confidential customer information in an ethical and responsible manner.

To sum it up, keep your skills chiseled, use your cognitive skills to deliver value, keep your learning on, and leverage technology to keep you in demand.

Do Your Organization’s Transformation Initiatives Align?

Written by Nicola Myers on May 4, 2023. Posted in Articles.

Organizations are increasingly looking to improve their processes and additionally embrace digital transformation to leverage their capabilities. Two frameworks that have gained traction in this regard are the Business Process Maturity Model (BPMM) by the Object Management Group (OMG) and the Digital Transformation Framework (DTF) used by Laserfiche. While both frameworks aim to enhance efficiency and effectiveness, they differ in their approach. In this blog post, we will explore what these frameworks are and how they align (or not) so that you will be able to be wiser when choosing transformation frameworks.

The Business Process Maturity Model (BPMM) is a framework that assists organizations in assessing their business processes against five levels of maturity. It assists in identifying areas for improvement and developing a roadmap for process improvement. It also provides a common language for process redesign and some government organizations require a certain level to consider an organization’s tender submission.

The BPMM consists of five levels of process maturity, which are as follows:

Initial: This level represents an ad hoc approach to process management, where processes are informal. The success of the work depends on the employee who just gets the job done and this results in inconsistent outcomes.

Managed: At this level, basic processes are documented, and some level of standardization and consistency is achieved but this is sporadic and will depend on the management of that unit. The benefits of process improvement begin to seep in, for example reducing rework.

Standardized: This level represents a structured approach to process management, where end-to-end processes are well-defined and documented, thus removing the silo effect. This includes process measures and using best practices to define processes.

Predictable: At this level, process performance is measured and monitored. The processes are automated and stable with predictable results. Knowledge is gained when quantitatively managing processes, for example, optimally achieving capacity.

Innovating: This level represents a proactive organization with a strong culture of process change while implementing and planning continuous improvement. This results in finding new and better ways to provide value to the client.

The other focus organizations have, is to achieve their digital transformation goals and drive innovation in the digital age. This has a larger scope than just processes. “Laserfiche is the leading global provider of intelligent content management and business process automation. The Laserfiche® platform enables organizations in more than 80 countries to transform into digital businesses”. Their Digital Transformation Model (DTM) provides a structured framework for content digitization and process automation through to data-driven innovation.

The Digital Transformation Model consists of five levels, which are as follows:

Digitize Documents: Converting paper documents to electronic documents. This leads to cost savings and less chance of lost data, but there is no central repository and so the information is fragmented, especially between silos.

Organize Content: Categorizing and organizing documents into a central repository to increase accessibility and improve security. For example, invoices are filed under the accounts payable folder. This organizing of documents assists in streamlining the work being done and supports compliance. It should be noted that at this point the document storage is standardized but the work being done is not yet standardized.

Automate Processes: Eliminating inefficient processes such as paper forms and replacing them with standardized electronic forms. Automation leads to improved productivity, accountability, and capacity but still lacks visibility because the automation is sporadic, and the end-to-end processes have limited visibility.

Streamline Processes: Automating common processes (not just forms) to increase visibility and gain business insights, for example, to optimize staffing levels. At the end of this phase, the company will be able to implement streamlined processes easily, have access to complete and consistent data, measure progress using tools like dashboards and visualizations, and involve customers in the process.

Transform Processes: Align processes with business needs, make plans for the future, and become more proactive. Data-driven innovation can be done by leveraging analytics and the organization will be more agile in changing markets.

The frameworks align by focusing on enhancing process efficiency and effectiveness. There is a strong emphasis on the role of technology (such as a central repository) as well as process management concepts (such as end-to-end processes and standardized processes). They both have five levels to compare.

However, there is a major concern with implementing these transformation frameworks and that is when to automate processes and when to standardize them. In the process maturity model framework above, the standardization starts at level 2 and is completed at level 3, while process automation takes place at level 4. In Laserfiche’s digital transformation framework, automation takes place at level 3 and processes are only improved and standardized at level 4. This means by following both transformation initiatives at the same time, the organization is working at cross-purposes, and it is likely that both projects will fail, resulting in a very costly mistake for the organization.

It should also be noted that with the digital transformation framework, there is no initial level where the company is purely paper based. It would make sense that before the digitalization level, there would be a level where the organization is haphazard about its use of technology. This may result in a six-level model and so not aligned with the levels of the process maturity model again.

In conclusion, there are many other business process maturity model frameworks (Robledo, Gartner, CMMI, and Rosemann) and other digital transformation frameworks (for example McKinsey, Forrester’s Playbook, and Capgemini). Whichever you choose, make sure your transformation frameworks align before sinking billions into organizational transformation projects that are heading in opposite directions.

Best of BATimes: The 7 Habits of Highly Effective BAs

Written by Priyanka Agrawal on April 26, 2023. Posted in Articles.

In my experience as a Business Analyst (BA), I have seen many analysts struggle in trying to strike the right levels of analysis. Some analysts tend to overanalyze while others, under analyze. Getting trapped in the dilemma of when to stop and/or when to continue analyzing can put you into a vicious cycle of ineffectiveness and devaluation. The result: zero business outcome yet a ton of frustration and a huge load of wasted time and effort.

The 7 habits of highly effective BAs guide you in establishing thresholds and protocols for your analysis finish line and helps you determine how far you are from the finish line. These 7 habits provide you with a compass that guides you to determine when to hit the breaks and/or when to accelerate your analysis.

1. Be cognizant of the allotted project budget and schedules. Create a mini work breakdown structure (WBS) for yourself that distributes analysis tasks and activities based on the allotted time and effort. Over time, you won’t need to formally put this down on paper and your mind will automatically signal you when you’ve exceeded or unfulfilled the allotments. However, be aware that this strategy alone may not help you in striking the perfect level of analysis. For best results, combine this technique with one or more strategies described below. For example, requirements analysis can be about 25-30% of an overall development project. If the analysis is taking more time than testing and programming put together, there is something evidently wrong. The flaw with this approach is that you will need to continuously monitor your project spend before you determine you’re on the wrong track which sometimes can be too late in the game to backtrack.

2. Establish and communicate success criteria at the onset to understand where the real finish line is. Once you have fulfilled the success criterion, you’ll know that you’ve more or less completed the required level of analysis.

3. When performing use case analysis, ensure you’ve considered not only normal and alternate flows but also exception flows. In my experience, at least 1 normal flow, 2-3 alternate flows, and 0-1 exception flows are typically enough.

4. Ensure you understand the inputs (preconditions), outputs (outcomes and postconditions), and actors before you start your analysis. This will help you say focused and on the right track in terms of scope.

5. Always refer back to the business objectives, goals, and vision. When performing any sub-activity, always ask yourself if what you are doing is related to, impacts or is impacted by the overarching goals. If the answer is no, stop! If the answer is yes, continue and go back to the success criterion.

6. Define limitations, assumptions, and constraints and keep those in mind all along when performing analysis. This will help you rule out some scenarios and help you continue on your journey to a fruitful analytical activity.

7. Know your audience. Ask yourself these questions: Who is the receiver of my analysis? Who would my work interest? Knowing who you are performing the analysis for will help you identify the level of detail required and therefore the amount of analysis to perform.

360° Feedback for BA Teams

Written by Christina Lovelock on April 12, 2023. Posted in Articles.

Does your BA team actually care what other people think of the BA services provided?

Many business analysts do not consider their internal stakeholders to be ‘customers’. So when we try to understand ‘what customers think of us’ it’s common to only consider the ultimate end user of the organizations’ products or services.

Feedback

It is important for BA teams to seek regular feedback. This enables continued service improvement and growth. Knowing what our stakeholders think of our services provides both suggested improvement areas and a baseline from which improvement can be evidenced. It also helps BA leaders make the case for strategic and financial decisions, such as recruitment or investment in professional development activities.

Zones Of Feedback

Using a 360 approach allows us to consider the different groups of customers and stakeholders whose opinions matter. The perceptions of the performance and capacity of the BA team all impact the reputation, effectiveness and influence of business analysis within the organisation.

If the BA team is considered to be unresponsive or inflexible in our approach – internal customers may try to work around the BAs or actively avoid engagement. Ensuring the BA practice or team has a positive reputation is key to being engaged at the right time and being able to carry out appropriate business analysis activities.

Zone 1 – The BA Team/Practice

As with any team, its important for managers and leaders to understand if its members are happy. Do people like being a member of this team? By asking questions about wellbeing, workload and future plans, we can understand if people are happy in their BA role. This includes:

How are we doing as a team?
What could we do that would make your role easier?
What can we learn from other places you have worked?
Are you hoping to progress within the organization within the next 18 months?
Is your workload manageable?

When team members feel that they are supported and appreciated, they are much more likely to perform well in their role, and stay longer within their organization.

This should be one of the zones from which feedback is sought most frequently. This can be a combination of anonymous quantitative feedback (quick polls, pulse surveys etc.) to inform simple metrics and more detailed qualitative feedback based on conversations to allow a deeper understanding of views.

Zone 2 – Multi Disciplinary Teams

These are the teams which individual BAs contribute to. This might be project or delivery teams brought together for a fixed time period, or product teams with ongoing responsibilities for product development and maintenance. It is useful to understand the experience and perspective of the customers who work with business analysts day-to-day. Do these close colleagues understand and value the contribution made by business analysts to the team?

Feedback should be sought at sensible times, such as delivery milestones, when a BA leaves an assignment/team, or as in input to structured performance review cycles.

Where projects/stakeholders continually request the same business analyst(s), it suggests a lack of faith in the BA team and a reliance on the skills/knowledge of an individual. If that is the case, how can the BA team share knowledge and skills and improve consistency of the BA services delivered?

It’s also worth considering if feedback received is actually about BA capacity (being over loaded/ too stretched) rather than capability, and how that issue could be addressed.

Zone 3 – Other Professional Disciplines

This zone includes all the related and adjacent professional disciplines within the organisation, who the business analysts sometimes interact with. This includes business functions such as HR, finance, marketing, compliance, business teams and subject matter experts. Often they don’t form part of multi-disciplinary delivery teams, but BAs may often interact and engage with them. Its useful to understand the reputation of BAs amongst project managers, product owners and developers – even ones who don’t regularly interact with BAs. How likely would they be to spot the need for business analysis activities and seek out a BA?

Zone 4 – Pipeline Professionals

This is the potential talent pipeline into business analysis from elsewhere in the organization. Roles such as IT helpdesk, call center operatives and front line business teams. Do they know business analysis exists within the organization? Do they aspire to become BAs? Are there routes for them to follow? Do we provide opportunities to share our skills and knowledge to make business analysis visible, accessible and desirable? In a competitive recruitment market and for a competitive advantage, we cannot afford to ignore internal development routes into business analysis.

Zone 5 – Senior Leaders

This zone includes all senior leaders and decision makers. Not just whichever executive has reporting line responsibility for business analysis, but all influential leaders. The skillset of business analysts has a huge amount to offer those in leadership positions: BAs are objective critical thinkers, able to identify and define problems and investigate feasible solutions. Few zones of the organization need access to these skills more than the leadership team!

Do they know how business analysts offer value? Do they know how to get BAs involved? Are they factoring business analysis time and resources into their strategic plans and estimates? Do they genuinely want more evidence based decision making? If so, they need more business analysis!

It’s hard to get the time and attention of these leaders, but for us to help them (and the organization, to the best of our ability), they need to know we exist.

External Stakeholders

Any of these zone could also extend to cover external stakeholders, such as third party suppliers, partners, regulators, and external clients. While it may not be possible to engage in formal feedback processes due to organizational relationships, it is still possible to seek appropriate informal feedback to strengthen relationships, understand expectations and ultimately improve results.

Methods Of Obtaining Feedback

A variety of different approaches can be used, and this needs to take into account the culture of the organization and the expectations of different groups.

Consider a mix of:

Informal catch-ups over coffee
Email requests
Online surveys/ system
Formal recognition and review processes.

“We haven’t done it before” and “no one else does it” are not good reasons to avoid seeking feedback!

Conclusion

By thinking about these zones of stakeholders it is possible for the BA team to get a 360° picture of our performance, perception and reputation. If we don’t like the feedback, or don’t feel it reflects reality – then what action does that prompt? We can’t change opinions for the positive, if we are too scared to ask about current perceptions.

If BA teams can be brave and lead the way on establishing a 360 feedback culture, it will lead to better results and better relationships in the long run. It will also normalize the giving and receiving of feedback, which is a key contributor to high performing teams.