Writing User Stories When There’s No User
Written by Larry Blankenship on . Posted in Articles.
Written by Rovena Bytyci on . Posted in Articles. 1 Comment on Design Thinking for a Business Analyst
Design thinking is a concept that was first introduced back in the 1960s and has recently gained a lot of traction in the business world.
Adopted by many high-profile FTSE 500 companies such as IBM, Apple and Google to increase innovation and improve products and services, design thinking is becoming a part of everyday operations in organisations across the board.
Design thinking refers to the ‘cognitive, strategic and practical processes by which design concepts (proposals for new products, buildings, machines, etc.) are developed by designers and/or design teams. Many of the key concepts and aspects of design thinking have been identified through studies, across different design domains, of design cognition and design activity in both laboratory and natural contexts.’
Essentially design thinking revolves around gaining a deep understanding of the people that a product or design is being created for. It is widely accepted that there are five different phases of design thinking in no particular order;
The very nature of a business analyst role is analytical, and this is unlikely to change, especially in an era of rapid digital transformation. However, this doesn’t mean that certain concepts of design thinking can’t be applied in practice to the role of a Business Analyst. Design thinking is in essence just another form of business analysis and many BAs will have used design thinking concepts in projects before. Perhaps the most common areas that business analysts can apply design thinking are scope definition, requirements elicitation and analysis and validation of decisions. The depth and length of the process will largely be depending on the scale and complexity of individual projects, and as organisations are becoming increasingly agile, so to will the concepts that business analysts are required to use.
For business analysts embracing design thinking can allow them to become more analytical, user-centric and effective. By applying the skills and techniques developed as a BA and undertaking further education, this can also accelerate growth and career trajectory. Approaching a project with a purely business or analytical mindset will no longer be enough – for a Business Analyst, this could mean developing elicitation techniques, rhetoric skills, facilitation, and influence for a more effective project outcome.
Written by Lucy Munanto on . Posted in Articles.
Starting off my new role as a Business Analyst, I have had a week-long refresher course on the ‘right’ way to write User Stories.
‘Right’ in quotes, because there really is no right or wrong way to write a User Story. All you have are a set of guidelines and common practices, all of which are only tried and true methods as experienced by your peers.
A User Story is somewhat of an enigma. Primarily, it is meant to be a way to communicate requirements to developers so that they know what to build.
However, at the same time, User Stories must also express to the business why this feature is being built and what business value it promises to deliver.
The fact that a User Story has two sets of very different audiences, one technical and the other (most probably) profit/business oriented is what adds to the complexity. It’s like trying to write a novel for both sci-fi geeks and C-suite executives.
What I was reminded of this week was that a User Story must tell the narrative about a particular user behaviour with the product. It is a story in three parts:
I like that we conceptualize these artifacts as ‘stories’ since stories are usually associated with the ‘why’ behind human behaviour. Journalists seek out motivations behind the humans in their news items in order to make their story richer and more compelling.
That third part, the ‘why’, is important not only because it is the red string that allows both the tech-savvy developer and the business-minded executive to agree on a universal goal that the User Story is trying to achieve, but it also provides the reasoning as to why the user will behave in that particular way.
The ‘why’ is always written from the point of view of the user. The ‘why’ is never “to increase profits by 20% in the next quarter” or “to save on annual storage costs”.
The ‘why’ always focuses on serving the user.
The ‘why’ can also influence design decisions. Does this User Story have the purpose of entertaining a user or is it intended to make their life more convenient? This may be the difference between creating a simple button or having a dancing hippo pop up on your screen.
When we are in the early stages of building a product, we are focused on all the things that a user will be able to do with it. We go wild with our imaginations and that’s perfectly OK.
But with every user behaviour, we need to ask ‘why’. Why would the user want to do that? How does that behaviour impact their lives? How will this feature serve the user?
Once we start asking ‘why’, then we’ll create products with more impact. Because then, behind each user action lies a great story.
Written by Thomas Burke on . Posted in Articles. 1 Comment on All Aboard the Runaway Blockchain Train
The ever-curious and innovative Business Analyst is always trained on the latest solutions and how these can solve business problems.
Given the controversial nature of Blockchain, many a business analyst is understandably perplexed by this runaway technology. This decade-old train has long left its cryptocurrency embarkation station and is now rounding the curve towards gaining mainstream acceptance. Now is the time for you to climb aboard this free-wheeling train and right its journey through your organization.
Initially, your inquisitive BA side will certainly lead you down: document, market, and vendor analysis tracks as you learn more about this somewhat mystical and often misunderstood technology. In a nutshell, blockchain is “a distributed and immutable record of digital events, which is shared peer to peer between networked database systems that utilize cryptographic and security technologies.” As part of your research, you will certainly grapple with such concepts as immutability, disintermediation, and cryptographic hashing.
But don’t get railroaded! At its core, blockchain is simply a distributed ledger system that securely processes transactions that are maintained for posterity. Picture a ledger as a living spreadsheet with each chronological transaction being added as row within a record’s tab. A group of digitally signed transactions form a block that is linked to a related, preceding block via a practice called cryptographic hashing. As a result, an immutable and uninterrupted blockchain of encrypted data is formed and made available to all within a disintermediating network – one without a central, intermediary system being in control.
As led by a conductor-less locomotive engine, this blockchain train faces the risk of becoming derailed at critical junctions that lack signals for direction. In the rush to the light at the end of the tunnel, corporations and government agencies are seeking to solve business problems via fast-tracked pilot and proofs of concept initiatives. To date, thousands of blockchain trials are barreling down unstable tracks that are not bolstered by technology standards, industry consensus, nor essential regulations.
As such, per the research and advisory Gartner organization, few if any blockchain deployments have reached a productionalized state within these sectors. Still, leading technologists advocate joining this captivating and bounding train as it ventures through all sorts of learning curves. Yet, don’t head down the same tracks as these energetic and well-meaning blockchain technologists who have eagerly trialed blockchain solutions. In so doing, many have employed the equivalent of a railroad tie hammer in search of a needed spike.
Instead, by leveraging your interface analysis skills, you will soon learn that blockchain nodes (e.g., servers, desktops) are akin to train stations distributed across the landscape. Depending on their roles, they are involved in transmitting, verifying, validating, and maintaining data within the decentralized network.
Further, the train’s jouncing cars are best compared to key blockchain design components – representing a set of technologies that are often misunderstood. Each technology is striving to right themselves towards maturity to support the stability of the blockchain:
By training your focus on these nuts and bolts features, you can best rely on your change agent talents to promote interest in blockchain within your organization.
Befitting your cautious yet ambitious mindset, step back from this fervor and assess the value proposition that blockchain holds. Take a look at your current transaction-based networks (oftentimes structured with a centralized, controlling hub) and ask yourself:
If you can answer “yes” to a majority of these questions, then proceed by identifying business use cases. Candidates that are gaining blockchain steam include: supply chain management, identify management, contract management, financial record reconciliation, records management, and case management.
Further, your creative mind will likely spark even more use cases to explore.
So, embrace your evolving blockchain evangelist role and pitch your well-thought-out recommendations to your leaders, teams, and even external partners. Enlighten them about blockchain’s potential to transform the way organizations do business and delight their customers.
Better to climb aboard now and get your organization’s gears going, then missing the train all together as it nears a destination of widespread, mainstream adoption next decade. And if you are ready to embark on this incredible journey or even pilot it, then it’s full steam ahead!
Written by Darryl Ricker on . Posted in Articles.
How to be in control of the Development Team that your project depends upon
“Control your own destiny or someone else will.”
– Jack Welch
If you’ve spent any time as a Product Manager, Business Analyst or Product Owner, I’m certain that you have experienced frustration dealing with an Engineering team. I am here from “the other side” to help. I have spent the majority of my career on the technical side of software development, but also a significant portion in “business” roles such as Product Management. The purpose of this article is to let you in on the secrets I have learned from being on both sides; these secrets will help you assert control over your projects.
First, I should say that we1 don’t really mean to be frustrating – as a rule, we are trying to the best of our abilities to achieve what we believe to be the objective of our department. The problem is that we often have a different objective than you do. What is the Engineering team’s objective? Like the blind men and the elephant, you will almost certainly get different views on the topic from each Engineer.
As a business person, you might surmise that it is something like “spend a lot of time using cool new technologies to create a small amount of business functionality while staying gleefully unaware of business pressures”. Trust me, that’s not what any of us would write down.
Here’s the good news: the actual objective of Engineering is the exact same as what I assume yours to be: to efficiently (i.e., rapidly and cost-effectively) deliver valuable business functionality for Customers. How can I be so certain?
The essence of my analysis is based on the fact that the Engineering team must share the same objective as the overall company, which for most for-profit companies is to maximize profitability (although if the company is publicly-traded, it is more accurate to say “increase shareholder value”). To skip a few steps in the reasoning and cut to the chase, this is normally done by maximizing the valuable functionality delivered to the Customer; to restate for effect:
Although they both might assume otherwise, you can see that the business people and the technical people share the same objective. So what’s the problem?3 The chief problem is that the Engineering team doesn’t know this yet.
Notice that the objective stated above doesn’t say anything about architecture, frameworks, languages, coding standards, testing approaches, etc. These are the things that Engineers love to focus their time on and things that the outside world assumes to be their primary objective. It’s not to say that these things are not important, but they are only important in so much as they help achieve the overall (and really, only) objective which is to provide value. A corollary of the above objective is the following:
I often talk about something I call the “Customer Membrane” – it’s the surface area where we exchange things with the Customer, such as the software we deliver, designs, requirements, feedback and usually some form of payment for the value that it is delivered. The Customer Membrane looks something like:
I propose that if something isn’t visible in the exchange at the Customer Membrane, then that “thing” is not particularly important. For example, if the team has decided to use an obscure programming language in the back-end of their cloud-based solution, this doesn’t matter to the Customer. So let me repeat this in bold print for emphasis:
You can use this fact to help keep the project team focused on those tasks that make a difference and not those that are really interesting to the Engineers, but not valuable to your Customer.
So how do you help the Engineers figure this out? I am a big believer that revolutions start in one of two ways – from the top down or from the bottom up. I suggest starting with the former since people at the top generally have the authority to start a revolution.4 Start by working with Engineering leadership to convey the above ideas (I will provide more supporting materials in the next article). Engineers are very logical and my experience is that when these ideas are explained clearly, it makes sense to them. At first, it goes against their natural instincts, but with repetition, the passage of time, some successes and the realization that they can still do great and interesting Engineering work, they will come around. I promise.
One of the most common objections to the message is that it prevents Engineering from doing “their thing”. Because they hear words like “value” and “functionality” and “Customers” and not a single technical term, they assume that there is no place for technology. One key thing that I’m not saying in this definition is this: “Engineering can no longer use new, interesting technologies and do challenging, innovative work.” Choosing to make the delivery of business functionality the primary focus does not prevent innovation and the application of cool technologies. However, it is very different than focusing first on picking shiny technologies and worrying later how they might be used to deliver on the business needs.5
Until Engineering leadership buys into the fact that their only objective is to efficiently deliver valuable functionality, it will be difficult for you to progress. Therefore, I encourage you to be persistent in delivering this message. If you can’t get support from the leadership, then go to Plan B, which is the grassroots Revolution. Try instead delivering the message only to the Engineering team working directly on your project. It’s a smaller group to sell the idea to and, if successful, they might be the wedge that helps you to convince the larger group. Either way, you need to do your best to get this message to percolating in the Engineering side of the company.
I’ll continue this discussion in my next article here, but in the meantime, I invite you to take a tour through my blog site at de-engineering – it covers the above concepts in more detail.
Footnotes
1 I normally self-identify as a techie.
2 Keeping in mind that the “Customer” can be an internal one.
3 Because there definitely is a problem!
4 Although you can’t authorize your way to a revolution, despite frequent attempts.
5 I suspect that many of you can identify with this type of environment. What you don’t realize as business people is that new technology is like catnip to us Engineers. When you don’t control the infusion of new technology, you create one of those crazy cat playgrounds where disorder rules supreme. The phrase “herding cats” did not get invented by accident (by the way, the original video that spawned the phrase can be seen here).
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